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Monitoring and Evaluation for Conservation – Orientation for Practitioners and Program Managers

by David Walker
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About the Webinar

Conservation and environmental programs occupy a distinct space in the M&E landscape, with their own frameworks, terminology, and measurement logic.

How does this differ from humanitarian and development approaches and why does it demand a different approach?

This webinar orients practitioners and program managers to what makes conservation M&E unique, introduces the frameworks that guide it, and builds the foundation for building conservation data systems.

We will discuss:

Setting the scene: Conservation and its M&E context

  • Scope of conservation work and key actors
  • What makes conservation M&E different
  • Why traditional logframe thinking often falls short

Core frameworks guiding conservation M&E

  • CMP Open Standards for the Practice of Conservation
  • The five-step adaptive management cycle
  • Results chains vs. logframes: what they share and where they diverge
  • Connecting conservation theory of change to measurable outcomes

From concepts to indicators

  • Conservation targets, threats, and Key Ecological Attributes (KEAs)
  • Balancing ecological, socioeconomic, and governance indicators
  • Threat reduction indicators vs. outcome indicators

There will also be a Q&A session.

Is this Webinar for me?

  • Are you working in conservation and wish to improve the way your measure impact?
  • Do you wish to understand how you can connect a theory of change to conservation outcomes?
  • Are you interested in getting a solid foundation for building a conservation information system?

Then, join our Webinar!

About the Presenter and ActivityInfo

Firas El Kurdi is an Implementation Specialist at ActivityInfo with a B.S. in Mechanical Engineering (University of Balamand) and certifications in MEAL (AUBs Global Health Institute) and Google Data Analytics. Previously a Data Analyst and M&E Officer at NGOs including the Restart Center, he supported education, health, and protection programs for conflict-affected communities in Lebanon, funded by UN agencies and PRM. He brings a strong, data-driven approach to helping organizations deploy ActivityInfo effectively.

ActivityInfo is an information management platform perfect for monitoring and evaluation, humanitarian coordination and case management. For more than a decade, the ActivityInfo team has been supporting humanitarian operations and development programs worldwide catering for emerging needs for data collection and analysis. UN agencies, INGOS and NGOs use the platform to centralize and standardize data collection, display the impact of their activities while maintaining complete control on data access and changes. Originally developed for UNICEF’s emergency program in eastern DRC, ActivityInfo is a service provided by BeDataDriven a company based in The Hague, Netherlands.

How to register

You can register at: https://www.activityinfo.org/support/webinars/2026-06-11-monitoring-and-evaluation-for-conservation.html

Once registered, you will receive the link to the Webinar in the email you provided. Please note that the Webinars are recorded and shared publicly.

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